Se suele aplicar Kumkum en la frente. La razón tiene que ver con la antigua creencia india de que “el cuerpo humano está dividido en siete vórtices de energía, llamados chakras , que comienzan en la base de la columna y terminan en la parte superior de la cabeza. El sexto chakra , también conocido como el tercer ojo , se centra en la frente directamente entre las cejas y se cree que es el canal a través del cual la humanidad se abre espiritualmente a lo Divino “. Por lo tanto, el kumkum se coloca donde se cree que es el lugar más importante para mejorar la receptividad.
Kumkum tiene un significado especial en cualquiera de los pooja, el color rojo de kumkum simboliza auspiciosidad, entusiasmo, euforia y coraje Aplicarlo en la frente trae felicidad a la mente, kumkum o roli es el nombre indio de ‘bermellón’, se mezcla con agua para hacer una pasta que se usa para hacer una marca en la frente de la deidad o en los artículos de sadhana, se considera auspicioso y representa la tradición de la India.
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